Developing & Branding Your Personal Competitive Advantage

Sometimes it is hard to locate your value differentiators. Those traits and skills that make you different and stand out in the minds of others. It does not matter what you offer, customer service is always a way to get noticed. Sounds easy enough! But, perception of your customer service is more important than what you think is being provided. Your customer service MUST be sincere. Do you really care about the experience of those around you? What about during challenges as apposed to when everything is great?

I am curious, did you read the above paragraph in the context of you as an individual or did you mean your company/employer? Go back and read again with the opposite relationship. What are you doing to drive a positive customer service experience?

The presence of customer service must be everywhere, all the time - part of your culture. Customer service goes beyond your customers and clients. How are you servicing your co-workers and partners? Customer service goes way further than smiling and acting pleasant - although that is important too! Is it easy to do business with you? To communicate with you? How do you deal with problems - do you make it right? Do you do what you say you are going to do? Customer service goes further than listening well. Those practicing great customer service give more than expected. They know the environment and are proactive on your behalf.
The service you provide extends past the final products or results. The process getting there is the feeling people remember and the story they tell.
Any great customer service stories to tell – share them here…and/or here